A suite of ad formats for every objective

From classic trivia and polls to innovative advergames, find your format and specs below.

In-Stream Interactive

Drive engagement and measure attention with BrightLine’s In-Stream Interactive ad format. Consumers engage with brand content during enhanced commercial spots, allowing interactivity without interrupting the viewing stream.

  • Carousel

    Enable viewers to browse branded content like products, benefits, services, and more all within a sleek carousel.

  • Trivia

    Challenge viewers to test their knowledge by answering the question before the spot ends.

  • Poll

    Learn about viewers by inviting them to share their preferences, thoughts, and interests.

  • Game / Reveal

    Challenge viewers to get in the game by revealing a unique result, completing the action, and more.

Dynamic / Addressable

Viewers are served real-time, personalized creative, making each impression more relevant and effective.

  • Geolocator

    Empower viewers to discover their closest brick-and-mortar locations like stores, dealerships, agents, and more.

Expandable

Tell a story longer than :30 seconds with BrightLine’s Expandable ad format. Viewers click from a commercial spot to pause the stream and interact with an immersive full screen experience, featuring additional video and brand content.

  • Video Gallery

    Invite viewers to engage with additional or longer-form video content beyond the duration of the spot.

  • Image Gallery

    Invite viewers to engage with additional branded content, imagery, and messaging beyond the duration of the spot.

Choice-Based

Allow the viewer to choose how they wish to engage with your brand for a more refined and highly curated user experience. Additionally, generate key insights into viewer preference and behavior while they engage with the ad selector and beyond.

  • Max Selector

    Empower viewers to select their ad experience, including interactive options, within a premium ad format.

  • Viewer’s Choice

    Empower viewers to choose their ad experience, including full-screen video creative, within a premium ad format.

Conversion

Empower viewers to engage with your brand via direct outreach or simple QR scans and SMS. Conversions allow for direct user engagement well beyond the traditional :30 while enabling them to shop, schedule, download, or to simply learn more.

  • Click to Win

    Viewers click with their remotes to win a sweepstakes. An email will be sent to the address in their credentials.

  • Click to Sign Up

    Viewers click with their remotes to sign up for loyalty programs and other awards.

  • Click to Buy

    Viewers click with their remotes and are emailed a link to purchase the product.

  • Static with QR Code

    Enable viewers to engage beyond the duration of the ad via their phone.

  • Customizable Frames

    Turn your TikTok video into a CTV campaign. We accept any video dimension and convert it into size that fits into the CTV stream.

Pedal to the Metal

Take engagement to the next level with ad formats — like advergames and API-integrated creatives — that push the limits of innovation and effectiveness.

  • Beat the Clock

    An Advergaming sensation that blends branded content with exhilarating fun! Viewers have to complete a task before the clock runs out.

  • Retail Connect

    Bridge the gap between advertisement and consumer action through API integration. Connect your app’s data to dynamically display products.

  • Quiz Show

    Take your trivia ad to the next level with multi-question, multi-answer, dynamic trivia.